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Protein-enriched gentle cleanser that melts dirt and build-up to help hair look stronger and more resilient.

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Core Strength Shampoo

Curly hair needs gentle cleansers that don't strip away natural oils, but not all hair types like co-washing. If your hair is fine or greasy using a co-wash may actually weigh it down and make it look flat. That's when our Core Strength Shampoo comes in! This cleanser will look and foam like a traditional shampoo, but it contains much gentler ingredients that will not dry curls out, so it is suitable for frequent washes and colour safe. It is also enriched with proteins and fortifying actives that will help strengthen the hair and protect it from breakage.

WHO IS IT FOR?

All curl types, and even straight hair! Particularly beneficial for weak, damaged hair. Suitable for any hair texture. Particularly recommended to people with medium to high porosity hair, can be used by low porosity hair because of its low protein content.

How to use

Step 1

Wet your hair thoroughly, then dispense a generous blob of product on your palms and apply directly to the scalp.

Step 2

Massage gently but vigorously to clear the scalp and melt down all dirt and product buildup.

Step 3

Rinse thoroughly until water runs clear.

Step 4

Follow with the Curlsmith Glow Perfecting Conditioner to detangle, boost shine and colour vibrancy.

Let's show you how it works:

If you want a gentle cleanse while keeping your tresses strong and healthy, look no further than our Core Strength Shampoo. Watch our simple video to learn about the benefits of using this shampoo.

Full Ingredients (INCI)

Click on the ingredients for more details

We always seek to use the latest and best for your curls so we may update some ingredients from time to time. Please always check the product's packaging for the most up to date and accurate ingredient information.

ZERO SPOONS OF: SULPHATES, PARABENS, SILICONES, MINERAL OILS, PHTHALATES, DEA

See more ingredients

PRO TIPS

How to get the best from your curls

Low-poo shampoo like this one is great for frequent cleanses, as the gentle surfactants do not strip the natural moisture from the hair, but for the best balanced routine make sure you also clarify with our Wash & Scrub every 4-5 washes to melt buildup and reset the scalp!